New integration helps eCommerce stores better manage social media marketing campaigns.
Atlanta, GA (PRWEB) May 13, 2014
HootSuite and Springbot have teamed up to launch a new social media marketing application. The new Magento Social by Springbot App is an integrated application that assists with scheduling, revenue attribution tracking, publishing and monitoring social media campaigns for eCommerce retailers.
“The Springbot App for HootSuite combines the familiar streamlined interface and usability of HootSuite with the big data analytics and real-time information from Springbot to deliver optimized marketing actions and insights to online businesses,” said Brooks Robinson, Springbot co-founder and CEO. “Now, small and medium businesses have access to tools and social media marketing technology that rivals what large merchants use.”
Available in the HootSuite App Directory, the new Springbot App makes it easier to run and manage social media campaigns for Magento eCommerce stores. The features include easy customization of messages across multiple social networks and the ability to monitor revenue attribution by social channel in one, easy to use dashboard.
Key features include:
1. Suggested content ideas based on analysis of store data
2. Multiple store and social streams in one dashboard
3. Easy scheduling of future social posts
4. Simple monitoring of what’s happening on your social accounts
5. Revenue attribution by social channel
“Nearly seven out of ten customers are completing their purchases online, which means e-merchants must monitor online interactions closely to ensure rapid, efficient response,” says Don Baron, director of business development, HootSuite. “The new Springbot App for HootSuite streamlines marketing efforts and overall management by uncovering the social data that matters most, directly from the HootSuite dashboard.”
For more information or to download Magento Social by Springbot App, visit the HootSuite App Directory here – https://hootsuite.com/app-directory.
About HootSuite
HootSuite is a social relationship platform for businesses and organizations to collaboratively execute campaigns across social networks such as Twitter, Facebook, LinkedIn and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security and comprehensive analytics for end-to-end measurement and reporting. To learn more, visit //www.hootsuite.com.
About Springbot
Springbot delivers an eCommerce marketing platform to small and medium businesses (SMBs). Founded in 2012, Springbot is a Gold Industry Partner of Magento, an eBay company, and has combined the power of marketing automation and marketing analytics to deliver its Marketing RoboticsTM service. Our SaaS offering integrates and makes simple the data, content and multi-channel marketing tools (social, online, email, etc.) eCommerce SMBs need to drive more traffic, conversions and overall revenue. Springbot helps eCommerce SMBs grow their revenue by taking smarter, data-driven marketing actions.
To learn more information about Springbot, please visit //www.springbot.com/.